Monday 22 August 2016

Few Gripping Ways Of Rewarding Your Customers!

Every business or may be a venture needs a backbone and a strong customer base is the real backbone. Whatever be the medium, on or offline a loyal customer base goes a long way to create a sustainable source of income. But, what's most challenging is to win them. The need of the hour is to have customer engagement and involve them with your brand in every possible ways. A great way is to socially reward your customer.

So what do you think the idea behind socially rewarding your customers?

A widespread Impact - Social media has already created a widespread impact on the audience. As a truly interactive platform, social media has brought a huge difference to the way brands interact with customers and how the customers perceive the brand's message. 

Customer being the first Priority - With so many business setting out to build strong social profiles, it becomes truly a competitive landscape. And in any situation, customers should be your first priority. Moreover, social media serves a great way to drive traffic to your site and increasing footfalls at your store. So, growing your social customer base is extremely important. And here comes the concept of social rewarding. 

Just because social media plays a key role in running customer rewards scheme, it opens up new avenues of customer engagement. 

Here's a look into various kinds of social rewarding

Certificate, badges-Winning certificates or badges may seem pretty childish, but what's important is the competition. The competitions that are being run on Facebook, Twitter and other social media are indeed interesting. For example, you can focus on repeat purchase policy. Say, you are giving interesting offers, such as "buy 5 coffees and get 1 free". It comes as an online sticker or badge. More offers like this will keep your customer engaged and they will keep coming back with the intent of winning rewards.

Content-creation competitions- This is a way to give your customers' their desired recognition. Experts say, this is a great way to reward your existing customer and engage some new customers. Using social media, you can now engage your customers to talk about your brands. To trigger more participation you can announce some rewards for the winning content. Such an attempt will increase the publicity of your brand and at the same time engage your customers in a meaningful manner. 

Involve people in Advertisements and Promotions- Involving your customers in your promotional activity itself is a rewarding system for them. And, who does not want to get noticed? This way they will develop a connection with the brand, which will also be a publicity of your brand. 

The concept of social rewarding is pretty new and the online business landscape depends significantly on this. These tried and tested methods can come to your help surely. If you are looking for some significant profits, socially rewarding your customers can be of real help. 

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